The goal behind most events, is further Promotion. Not all products or services can be marketed adequately with above the line promotion through the mass media. To acquire a captive audience, it sometimes becomes essential for a company to take their product closer to its target group, to introduce and familiarize them with your product (or brand name). calypso guarantees product & brand promotion with immediate visible results.
Calypso's services may roughly be categorized across 3 segments
We provide turn key solutions for National/International Conferences and Seminars. In house or out bound, we arrange venues, presentations and even organize the schedules, to make the most of the time in hand.
Calypso's response management specialists help you manage your customer feedback database more efficiently. We devise innovative methods of data collection that often fulfill a dual role. They advertise your brand and familiarize the target group to your products and services.Two birds, one stone.
Calypso takes care of the details for all your company's in-house events. From Safety Week to Corporate Training Programs and even Theme Parties for your employees, we handle it all and add an extra flavor to all your celebrations.
For all your outdoor promotional needs, from the very basics like distributing fliers to more complex tasks like surveys, demos or even street side performances, you tell us what you need, and we show you the best way to do it.
Dealer meets are an efficient way to promote your brand, a great way to introduce a new product or simply a nice way to let your network know that you care. We can arrange get-togethers, seminars, special shows at an ideal venue.
Malls are an excellent promotion space. With a steady stream of consumers looking to spend their disposable income on FMCGs, a mall is a great place for demos, games, shows, to let your potential customer literally come sample your wares. We handle it all.
Road shows can be a quick way to generate interest among a large and scattered target audience. On the spot games and contests, test drives, demos and freebies can really help spread the word fast.
Our specialists believe that the Product Unveiling is the central moment of any good launch. A product launch can be a simple thing or a star studded gala depending on how it is approached. Whatever your requirements are, we'll find a way to make the event unique and special.
Yet, it is also a top favorite assignment. The challenges that come up often require split second decisions, some can lead to disastrous consequences, but ingenious thinking has often saved the day, with better results.
Sponsored events like fashion shows are an excellent way for a brand to establish a rapport with a younger, hipper, fashion conscious audience. Reach out to your target audience and remake your brands image.
A star studded glitzy event or a smaller local ocassion with one or two stars to twinkle here and there, whatever your needs are, Calypso is here to see you through. We've organized some of Bangalore's biggest events with Bollywood stars, for an audience of over 30,000 screaming fans.
Calypso brings you India's best and favorite stars. From sportsmen to musicians and artists to actors, you no longer have to worry about dates, availability, rehearsals, star tantrums or even contracts anymore. Calypso manages Artists & Celebrities for clients.
This is the creation phase, where we brainstorm. Ideas are exchanged, situations considered, all possible and impossible avenues examined, turned over, crumpled and tossed away, keeping each and every one of the clients' requirement in mind. And finally, we arrive at the grand conclusion, the master plan or the game play.
At Calypso, we're slaves to the Great Goddess of Detail, and we leave no margin for errors. Everything you see, is planned for perfect execution. There are no loose ends and no room for anything short of perfection. The secret to a well executed event is perfect coordination, that stems from persistent and thorough planning.
D-day or the culmination of all our efforts can be mildly stressful and cause a few heart attacks but is nevertheless, always an extravagant affair. Remember, preparation precedes perfection.
